Shoptimize-Partnering with Indian Merchants to Ensure their Online Business Prosperity

CIO Vendor As SaaS acceptance grows, the retailers are looking beyond safe “gateway” mobile apps in search of competitive differentiation in the cloud. With an amalgamation of cloud computing and deep understanding of Indian consumers and businesses, Shoptimize headquartered in Pune, offers SaaS based e-Commerce solution that includes creation of the online store, integration with payment gateways and logistics, generating traffic to the online store and driving conversion to actual orders.




Shoptimize is a “mobile-first” company focused on designing and developing eCommerce technology of the future




The company builds online stores and mobile apps that not only help merchants to host but also enable them to deploy their marketing plans. This drives growth for the merchants and helps them prosper in their line of business. While increasing the momentum of business growth of the merchants, the company’s e-commerce solution enables them to sell online under their own brand from Shoptimize’s platform. As online stores and websites make a shift toward mobile optimized shopping experience, Shoptimize is a “mobile-first” company focused on designing and developing eCommerce technology of the future.
Shoptimize aids Indian merchants to realize the potential of online commerce. The company brings technically advanced solution that works seamlessly on tablets and smart phones. The company helps merchants in India to be a part of the growing eCommerce landscape.

The amalgamation of the benefits of social commerce, SEO (Search Engine Optimization), SEM (Search Engine Marketing), quick payment technologies and superior aesthetics in their SaaS platform, helps merchants to be successful in the online segment. Since the company’s SaaS solutions follow the pay-as-you-go method, the merchants enjoy faster ROI while the company curbs excess outages. Shoptimize optimizes each store for search engines, assists in online marketing, integrates with social networks, and more to help merchants grow their online business. The company also sets up and manages digital marketing campaigns to help online retailers and provides training to merchants on operating the online store. It is very much conscious to ensure they get sustained revenue and growth. “Today, we not only build online stores and mobile apps and host them, we also assist in coming up with marketing plans and actually driving growth for our merchants” says Mangesh Panditrao, CEO at Shoptimize.

Shoptimize has helped many merchants go online. One of them is Ekbote Furniture which is one of the oldest furniture manufacturing brands in Maharashtra. The foot fall that Ekbote Furniture’s retail outlets used to attract was on a steady decline and they decided to work with Shoptimize to create a state of the art e-commerce website in terms of design and functionality. Shoptimize helped them introduce differentiated features like 360 degree rotation of products to give the end consumer an ‘in-store like’ shopping experience.

Partnering with its customers, Shoptimize aims that merchants should gain business growth and ROI (Return on Investment) from its expertise. Therefore, the company focuses on its customers’ unique business objectives and values their proposition. For the merchants, Shoptimize aims to continue its focus on figuring out best ways to succeed, including blending offline shopping with online stores. As it sees shopping as a seamless omni-channel experience, the company is determined to make it a reality in future.